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Veloré Skin came to us with a vision: to create a luxury skincare brand that speaks softly yet powerfully. Their goal was clear: to stand out in a crowded beauty market while maintaining purity, calm, and confidence at the heart of their story.
At Prodyjeez, we helped them transform that vision into a living, breathing brand, one that radiates authenticity, wellness, and trust at every touchpoint.
The Challenge:
Veloré wanted to enter the skincare market not just as another beauty brand, but as a symbol of nourishment and purity. They needed a brand system that felt refined, timeless, and emotionally engaging, instantly communicating hydration, renewal, and elegance.
Our task was to design a brand identity that mirrors the serenity and glow their products promise.
Our Approach:
At Prodyjeez, every brand we build starts with a story.
For Veloré Skin, that story began with two elements:
💧 The Droplet — representing hydration, nourishment, and purity, the very essence of skincare.
🌸 The Flower — symbolising beauty, wellness, and nature’s therapeutic balance.
Together, they form the Veloré emblem, an abstract mark that tells the brand’s story in a single symbol: the harmony of care and beauty.
We then anchored the visual identity around this meaning, blending minimalist design with luxury cues that resonate with Veloré’s target audience — modern women who value authenticity and self-care.
We didn’t just design a logo. \We built a strategic identity system that connects emotionally.
Our solution included:
- Visual Identity Design: A modern logo built from symbolic abstraction, combining purity and beauty.
- Typography System: Cinzel for timeless sophistication and Lato for human warmth, a perfect balance of authority and approachability.
- Colour Direction: A calm, earthy palette that evokes natural wellness and understated elegance.
- Brand Storytelling Framework: A narrative built around radiance, confidence, and care — positioning Veloré as a brand that speaks to inner and outer beauty.
Each element was carefully crafted to align with Veloré’s values and vision, ensuring visual harmony, emotional resonance, and commercial scalability.
The Outcome:
The result is a brand that feels elegant, confident, and pure, designed to inspire trust at first glance and loyalty over time.
Veloré Skin now stands as a premium skincare brand that blends science, self-care, and serenity — all tied together by a cohesive, meaningful visual language.
Through our work, Veloré gained not only a distinctive identity but also a brand foundation ready for growth, retail positioning, and digital expansion.
Our Core Brand Philosophy:
At Prodyjeez, we believe every design should tell a story, not just look beautiful.
We help brands like Veloré build emotion-led identities that inspire confidence, connection, and commercial results.
Your brand deserves to be seen, remembered, and trusted.
Let’s build that story, together.
Results Summary:
✅ Distinctive brand identity rooted in meaning
✅ Cohesive brand visuals for digital and print use
✅ Increased perceived brand value and market readiness
✅ Strategy-driven design ready for future product expansion
Your brand has a story worth telling—let’s craft a strategy that helps you stand out, connect, and grow. Book a quick, 30-minute strategy session to get expert insights tailored to you.
You’ve poured your heart into building your business. But if your brand isn’t clear, consistent, and converting, you’re leaving money on the table.
